Superdrug Spring/Summer Press Day!

A little while ago I was invited along to the Superdrug S/S Press Day to see what this high street store has to offer.  I obviously paid the most attention to the makeup on display so this post is going to be a jam packed with beauty products!

Accessorize Makeup – I love the store Accessorize but I don’t actually own any of their makeup products (I also have a play with them whilst in Superdrug thought).  The packaging of the products seem pretty and girly and I imagine would look pretty in your makeup bag.  I love the look of the peachy orange lip glosses (above) and the mineralized eye shadows which look very pigmented and are available in a wide selection of shades.

We Are Faux Eyelashes (top photo) – a brand new range of false eyelashes which will be launching in Superdrug this spring.  They range from £6.99-£8.99 and come in a variety of shapes and styles. 

Glam Republic Stick on Liner (bottom photo) – New and exclusive to Superdrug for two months only will be a new range of ‘stick on eyeliner’.  Named ‘Illusion Eyes’, these are stickers are incredible for girls who can’t get the hold of drawing on liquid liner flicks on their top lashes, these do the job for you.  They come with adhesive and you just stick them on your eye as close to the lash line as possible and voila – a perfect cat eye flick with no hassle.  Just look at the photo above – how gorgeous do they look!  They will retail for around £4.99 and come in a variety of styles and colours!

I received samples of both of these products so expect to see full reviews of each soon!


Fashionista – I love the Fashionista range, especially their ‘build your own palettes’ so I was happy to see that they are launching a few new products.  Firstly nail polishes (I want the gold glitter lurking in the back of the top photo) and secondly an eyebrow palette.  It looks very similar to the infamous HD Brows palette but includes a wax to help set the brows into shape as well as three powder shadows, a brush applicator and mini tweezers.  This will retail for £7!


Sleek MakeUp – Now onto possibly my favourite makeup range on the high street – Sleek!  It was lovely to be able to meet the PR girls behind Sleek and they showed me a few new products which have just starting hitting the shops.  Their ‘Blush by 3’ is pretty big in the blogging world right now – a beautiful palette which includes 3 blushers.

They will also be launching another product called ‘Face Form’ which is the ‘ultimate contour kit’ (the two bottom pictures) and will include a contour shade, highlighter and blusher in one palette.  I CAN’T WAIT TO OWN THIS!  It launches in stores very soon and will retail at around £8.99.


Superdrug own brand skincare – I’ve never used any of Superdrug’s own branded skincare but after seeing that they cater for every skin type I am interested.  The Vitamin E range now has its very own Hot Cloth Cleanser which comes with a muslin cloth – I am interested to see how this compares with Liz Earle’s famous one!  Superdrug are also brining out a range for sensitive and oily skin.

Also – Superdrug are launching their own brand dry shampoos, sun care products, tan ranges etc.  Elemis will also be appearing in Superdrug stores with a new skincare range called ‘Fresh Skin’ which is targeted at those under 25 (which will be cheaper than their current mature skin products).

This event has really got me excited for this Summer and it was lovely to be able to see the new launches in store for us this year. 

What products are you most looking forward to this S/S?  What is your favourite brand in Superdrug?



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